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Recently, Ayesha Khurram has launched her fashionable digital print collection 2014. This collection has been designed for the midsummer season. Through this collection this brand is sharing with the trendy long shirts that are paired with trousers and churidar pajamas. On the top of the shirts the designer has made the use of embroidery plus lace work. Colors have been used in the soft and light combinations. Ayesha Khurram is one of the talented fashion designers in Pakistani fashion industry. She is one of the fastest emerging designers that have gained success in just the beginning of the career. Main product lines of Ayesha Khurram fashion house are casual wear, formal wear, ready to wear and pret wear. She makes sure that her designed collections are suitable for the women of all age groups.